| CRM and interactive selling |
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Superior Responsiveness With Flexible CRM
Opportunity is fleeting. Add responsiveness throughout the selling cycle with ILOG-powered CRM systems. ILOG puts CRM strategy back in the hands of businesspeople. Line executives and business analysts change CRM rules themselves. Transparent access and swift updates eliminate pricing confusion. Quote accuracy improves, increasing customer satisfaction. Your company strikes quickly, generating solid sales.
Proven advantages
ILOG-based CRM solutions offer proven competitive advantages:
- Fast product/service introduction
- Consistency across business units, channels and regions
- Leverage best-selling practices
- Efficient use of expert resources
- Enhance traceability/auditability
- Reduce processing errors
- Improve customer service and satisfaction
- Lower cost of ownership
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Deployed solutions
Customers are deploying a wide range of ILOG-based CRM solutions:
- Need analysis
- Pricing
- Service configuration
- Product recommendation and selection
- Online insurance quoting and underwriting
- Loan origination and advisory systems
- Government services eligibility and benefit calculation
- Customer management and billing
- Media subscription management
- Dynamic travel packaging and pricing
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CRM rules that fit your business
Reduce the complexity that accompanies frequent product and service changes. With ILOG solutions, it doesn�t matter whether you�re deploying simple or advanced pricing schemes. ILOG solutions ensure that business policies perform as expected.
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Solution functional architecture. |
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Overcome rigid legacy systems that rely on hard-coded, decentralized rules. CRM systems powered by ILOG use easy-to-understand rule languages and templates.
Line executives and business analysts can implement and maintain their own business strategies. Options include rule sets, decision flow and rating tables. Centralized rules are shared across organizations and systems. Firms can recognize and automate best practices throughout customer touchpoints. You improve customer interactions ranging from need analysis to quote generation.
Accelerate your CRM solutions
Don�t start from scratch. ILOG Professional Services can accelerate your project. We help you design, develop and deploy robust, scalable CRM solutions.
ILOG consultants provide reusable components, repeatable processes and proven project-management infrastructure. Component-based ILOG solutions focus on incremental projects and methodology. You leverage existing technology investment and legacy systems. ILOG solutions are a perfect fit with leading BPM and messaging platforms. Compliance checking easily integrates into complex workflow processes.
The ILOG Solution Accelerator for CRM includes:
- Architectural, integration and migration blueprints: guidelines, design patterns and reference code
- Connectors and integration code for third-party platforms like BPM or messaging middleware
- Web-based management console template
- Specific rule templates for CRM
Next steps
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